From what happens in your business.
- Lead Conversion, Missed Call Rescue, Quiet Enquiries, Appointment Reminder, Repeat Sale, Payment Reminder, Review Boost, Sale Confirmation, Payment Received, Win-back, and Birthday & Anniversary
- Each fires from an event — an enquiry, a call nobody answered, a sale, a due payment, a birthday — never from a list you maintain
- Each has a cooldown so the same customer is never messaged too often, plus a 7-day gap across all marketing